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About Robinzon
Robinzon is a monthly ukrainian magazine devoted to tourism with circulation 10.000 copies which are distributed free of charge. Every edition is devoted to a specific topic, such as particular country or destination, cultural events and various recreations styles. Our magazine represents a balanced mix of entertaining and educative information with advertisings blocks. This way the magazine is more appealing to the readers, they spend more time reading it, thus making your advertisement more exposed. Another approach we often employ is "article+advertisement".
One of advantages of our magazine is the ability to reach the target readership. Our readers are predominantly people between 25 and 50 years old, with middle and higher education that live in Kyiv and suburbs. They belong to the higher middle class so that they have a financial ability to travel outside mass tourist destinations. They are active travelers searching for something new. On the pages of our magazine they discover unknown corners of the world and find new interests in the countries already familiar to them. Our readers willingly spend money on restaurants, shopping and entertainment. They travel at least three times a year, spending not less than USD1.500 per journey.
Robinzon is distributed free of charge in Kyiv and suburbs. 3.700 copies are delivered by courier mail to the subscribers. Over 3.000 copies are distributed in the shopping malls. 1.800 copies are set in the mailboxes of habitants an elite suburbs of Kyiv. 600 copies are distributed through auto dealers ("Nissan", "VW"), banks, hotels and restaurants. Over 300 copies are sent to the embassies, consulates and tourist offices of the foreign states. Annually over 5.000 copies of magazine are distributed at tourist fairs. Each copy of our magazine is read by at least 5 persons, i.e. our readership is about 50.000 persons.
Our magazine has a well define stricture with the following sections present in every issue:
- Robinzon's route – devoted to certain destination, country or resort. Information about most important places of interest, local habits and traditions.
- Robinzon's season – recreation styles and destinations with best suit to the current time of year.
- Little Robinzon – special routes and programs for children.
- Robinzon's recipe – gastronomical specialities for the main destination of the issue, culinary traditions and history.
- Robinzon's persent - the thing you must bring home from you trip.
- Robinzonada - our readers telling their unusual travel stories.
- Robinzon's sport
- Robinzon's extreme
- AutoRobinzon – traveling by car.
- Senor Robinzon – information about famous travelers.
- Robinzon's calender – cultural and sport events.
- Ukraine forever! - discovering undiscovered Ukraine.
- Robinzon's lifestyle - books, films, music, theaters, galleries, restaurants, shops...
- Robinzon's suitcase - anything necessary to take with you when traveling (provided by an advertiser).
- Topical - information of interest for companies and organizations engaged in the tourist business.
- Robinzon's News
   
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